Strategic Advisory

You're building something real. But navigating the design process, figuring out tech packs, finding the right factory, and making smart product decisions on your own is a lot. You don't need a full design team right now. You need someone who has been doing this for years to look at what you're doing and tell you exactly what to do next.
That's Strategic Advisory. Direct, one-on-one coaching and consulting with Kristen, a swimwear and intimates industry veteran who has spent 12+ years helping brands like Victoria's Secret, Adore Me, Knickey, and Mentionables design products people actually love. No fluff, no generic advice. Real answers, honest feedback, and a trusted advisor in your corner.
1 Hour Quickie Consult
Perfect for solo entrepreneurs just starting who are looking for one-off design coaching and guidance to ensure they're moving in the right direction.
Get Started Right
Not sure if your idea is worth pursuing or have challenges to manage? Use this 1-on-1 session to hear actionable advice from an industry expert on what to do next.
Fresh Design Feedback
Don't live in your own head, get feedback instead! This is the perfect time to get constructive feedback for taking your product to the next level with an outsider's point of view.
No Commitment
If you just need some quick advice, no pressure to commit to more. This can be a nice way to test the waters working together, but without any stress!


Four Seasons Advisory
Ready for more consistent support? Our Four Seasons advisory package gives us a year to connect the dots and find what works!
Monthly Advisory Call
Meet with Kristen 1x a month to discuss your biggest challenges and get immediate feedback on how to rise above and conquer whatever comes your way.
Quarterly Trend Recaps
Get regular reminders you're headed on the right track with quarterly trend recaps tailored to your brand + category.
Regular Website + Product Feedback
Make sure you're not missing the mark on anything. Our regular check-ins on the product + website will ensure you're fully supported and always improving.
Topics we can discuss:




01
Market Research
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How to organize your competitor research
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Creating a thorough market analysis
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What to look for in white space opportunities
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Trends in the market related to color, print, silhouette, marketing, etc
02
Design
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Design feedback for your collection
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Merchandising your website
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Finding the right design partners
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Sketch review and audit
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Collection and style feedback and review
03
Technical Design
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Everything you need to know about tech packs
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How to run a garment fitting
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Sending fit comments to factories
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How to grade your size range
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Why size and fit are so critical to your brand
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Measurement chart review and suggestions
04
Brand Strategy
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Identifying your ideal target customer
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Size range considerations for inclusivity
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How to perform sales analysis
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Copywriting guidance
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Planning product + editorial photoshoots
05
Product Development
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How to scout the right factories
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Sourcing the right raw materials
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Developing your own fabrics and trims
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Sample management and organization
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General process overview and higlights
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Finding the right fit models
Work With Our Team
We can't wait to help you design and build your dream brand. If you're interested in working with us, please fill out this form. It will help us get the ball rolling to find out if we're a good match.
Absolutely no information is shared with third parties, your information is safe with us!
