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Strategic Advisory

Fashion industry women working with an advisor about their business

You're building something real. But navigating the design process, figuring out tech packs, finding the right factory, and making smart product decisions on your own is a lot. You don't need a full design team right now. You need someone who has been doing this for years to look at what you're doing and tell you exactly what to do next.

That's Strategic Advisory. Direct, one-on-one coaching and consulting with Kristen, a swimwear and intimates industry veteran who has spent 12+ years helping brands like Victoria's Secret, Adore Me, onewith, and Mentionables design products people actually love. No fluff, no generic advice. Real answers, honest feedback, and a trusted advisor in your corner.

1 Hour Quickie Consult

Perfect for solo entrepreneurs just starting who are looking for one-off design coaching and guidance to ensure they're moving in the right direction.

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Get Started Right

Not sure if your idea is worth pursuing or have challenges to manage? Use this 1-on-1 session to hear actionable advice from an industry expert on what to do next.

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Fresh Design Feedback

Don't live in your own head, get feedback instead! This is the perfect time to get constructive feedback for taking your product to the next level with an outsider's point of view. 

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No Commitment

If you just need some quick advice, no pressure to commit to more. This can be a nice way to test the waters working together, but without any stress!

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Keep the Momentum Going

Some of the biggest breakthroughs don't happen in a single meeting. They happen over time as new challenges arise, priorities shift, and ideas evolve.

If you're actively building your brand, these multi-session packages give you an experienced design partner in your corner—without committing to a monthly retainer.

5-Session Strategy Bundle

For founders actively developing their first collection and/or navigating key milestones who want ongoing expert guidance without the commitment of a monthly retainer.

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Stay on Track

Building a brand isn't a one-time decision. As new questions come up, you'll have expert guidance to help you make confident decisions every step of the way.

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Create with Confidence

From design reviews and factory communication to fit feedback and sourcing advice, you'll have an experienced partner to help you avoid costly mistakes before they happen.

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Flexible Around Timeline

Use your sessions whenever you need them; whether that's weekly during sampling or months apart as your business grows. No monthly commitment.

10-Session Advisory Bundle

For founders actively developing their first collection and/or navigating key milestones who want ongoing expert guidance without the commitment of a monthly retainer.

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Your Own On-Demand Design Director

Gain ongoing access to senior-level product strategy without the cost of hiring a full-time design leader. Get trusted advice whenever important decisions arise.

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A Partner Who Knows Your Brand

Instead of re-explaining your business every meeting, we'll build momentum together. Each session builds on the last, allowing for deeper strategy and more impactful guidance.

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Scale Your Business Smarter

Whether you're expanding your product line, managing multiple factories, preparing for launch, or growing your team, you'll have experienced support through every stage of growth.

Topics we can discuss:

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01

Market Research

  • How to organize your competitor research

  • Creating a thorough market analysis 

  • What to look for in white space opportunities

  • Trends in the market related to color, print, silhouette, marketing, etc

02

Design

  • Design feedback for your collection

  • Merchandising your website

  • Finding the right design partners

  • Sketch review and audit 

  • Color palette review and audit

  • Collection and style feedback and review

03

Technical Design

  • Everything you need to know about tech packs

  • How to run a garment fitting

  • Sending fit comments to factories

  • How to grade your size range

  • Why size and fit are so critical to your brand

  • Measurement chart review and suggestions

04

Brand Strategy

  • Identifying your ideal target customer

  • Size range considerations for inclusivity

  • How to perform sales analysis

  • Copywriting guidance

  • Planning product + editorial photoshoots

05

Product Development

  • How to scout the right factories

  • Sourcing the right raw materials

  • Developing your own fabrics and trims

  • Sample management and organization

  • General process overview and higlights

  • Finding the right fit models

Work With Our Team

We can't wait to help you design and build your dream brand. If you're interested in working with us, please fill out this form. It will help us get the ball rolling to find out if we're a good match.

 

Absolutely no information is shared with third parties, your information is safe with us!

We're Not
For Everyone

We do our absolute best work when there’s clear alignment in values, expectations, and pace.

 

To be respectful of everyone’s time, it’s important to be clear about when KRSTN NDRSN is not the right fit.

We’re likely not a good fit if:

  • You prefer to move fast without a clear process.

  • You're looking for the lowest-cost option or price shopping your design teams.

  • You want quick, perfect execution without investing in fit or development. 

  • You’re looking for one-off task rabbits rather than an ongoing creative partner.

  • You’re not yet ready to commit time, feedback, or collaboration.

This doesn’t mean your idea isn’t worthwhile; it only means our process may not be the right match.

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